The best thing about this… if its all connected together correctly you can monitor the whole thing - cost per clicks, effectiveness of each advert, geographical location targeting. There are also a whole host of additional management tools that can help with search engine management.

You could spend 24hrs a day tuning up your online marketing campaigns. Please contact us to find out how to achieve this using a fraction of this time each month …

Example of search engine listing

Example of a Google map listing

We have learned Google are also building a DNA/Genetics testing service… but we won't go in to how they might integrate that…
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The plastic hook is definitely more user-friendly and can be reapplied whereas the tape fastens only a few times and then you have to spin the bread bag round and round and place it upside-down. The plastic fastener can also be used on any bag thereafter and even labeled or colour coded and so is ideal for recycling.

If our business was desgining bread bags this would make more sense on par. But of course there are other marketing factors such as; the faster a loaf turns bad, the more loaves the shops will sell.

Perhaps these things shouldn’t really be taking up my time… but as a designer who spends time studying and working towards a utopian design process for supplying business, they all too often do.
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I even heard my first 'Happy Holidays!' (a wholely/holy modern American tradition) this week. Im sure we all object to Christmas being marketed in October, but I do think the festive decorations - snowflakes, holly and the smell of gingerbread coffee is great. It’s how the Scandinavians get through the winter months and it’s something we should all be aware of when creating marketing material. We do after all, have different emotional needs during each season. Nature does it as a matter of course and a lot of larger brands do this well already - clothing stores, magazines, car adverts showing new features and more recently beer. I would suggest that even companies need to strategise web site content delivery and design in the same way.
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More distressingly all Dreamweaver software running on Vista was crashing all over the world last week when the clocks went back. The unofficial advice was to set our computer clocks back - not great as all emails were being sent from 2 weeks ago! The official advice from Adobe was that they didn’t expect to do anything about it until the next upgrade. Luckily the furor meant they eventually had to look in to it. Thankfully the offending file was detected and could be simply deleted. Phew!

You can see the fix here Dreamwever Daylight Savings Time Bug
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